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IAM is a uniquely powerful measuring & monitoring tool that was developed by Dr Karl-Erik Sveiby to address the very challenging issue of building a knowledge focussed balanced scorecard that generates stakeholder value.
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Discover and list the most important knowledge based assets available |
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Select and rank those assets of greatest significance in that field of operation |
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Create an organisational, divisional and/or departmental framework for the key indicators that will steer the strategy to success | |
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Generate the necessary buy-in and commitment to use and continually develop the monitor for internal & external structures. |
The participants work in small teams and discuss certain pertinent issues based on the 4 asset groupings below. The facilitator guides the discussions encourages participants to generate and define additional issues & concerns
The generic IAM is usually sufficient, but it can be tailor made to fit particular client issues and the process must be run by an accredited facilitator.
Customisation
The basic workmat, Knowledge Strategy Issues and pre-defined project cards can be customised to:
Highlight known problem areas
Introduce contexts specific to the organisation/industry
Exclude peripheral areas
The basic workmat can be re-printed to include logos, messages and designs specific to the customer as an additional investment.
Existing Users
IAM has been used by many leading organisation worldwide including:
Private Sector:
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Celemi Sweden
Skandia Sweden
Infosys India
Elders Insurance Australia
Minter-Ellison Lawyers
PriceWaterhouseCoopers
Mobile Telephone Network SA
Multimedia Development Corp, Malaysia |
Public Sector:
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Singapore Civil Service
South Gippsland Shire Council
Dept. of family & community service Australia |
Universities/Business Schools:
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Mt. Eliza Business School |
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Key Information |
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| Media: |
WorkMats and discussion cards |
| Audience: |
Executives and managers needing to identify and develop the KPI's/metrics for their organisation
Executives and managers needing to support a knowledge focussed strategy with effective influence.
Executives and managers needing to measure the growth & renewal of certain assets along with the efficiency of their use and risk assessment of their risk of loss.
As part of a Leadership, Management Development or KM Programme.
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| Workshop size: |
3-4 people per group. Up to six groups. |
| Time: |
A one day Workshop is available to help organisations understand the concepts that lie behind the IAM™.
It also helps to gain consensus about potential benefits before undertaking a full implementation process.
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| Implementation: |
The duration of an IAM™ implementation process varies greatly depending on particular client issues. Success has clearly been shown to depend on careful scoping of the exercise before commencing the process.
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| Facilitation: |
Certified IAM® facilitator plus co-facilitator if appropriate (possibly from client if accredited) |
| Languages: |
English, Dutch, French, German, Swedish |
| Key concepts: |
Key Performance Indicators KPI's
Balance between tangible and intangible assets
Prioritisation
Moving from counting to measurement
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